Editing myths and facts

Image result for literary editor

“I’m a good author so I don’t need an editor.”
“I don’t need an editor. My bestie proofread it for me.”
“All editors are the same.”
“I’ll hire the first/cheapest editor I find.”
“If I hire an editor, I don’t need any proofreaders. And vice versa.”
“The editor hates my book! S/he marked it up.”

No, no, and no.

All of the above are wrong in all the worst ways.

THIS is an excellent article that details common misconceptions about editing. Read it and learn 7 deadly myths and 3 inspiring truths about editors and what they do.


Proofreading by any other name

I have to be honest. I’ve never heard the term ‘ARC team’ before today.  When someone on Facebook mentioned wanting to build up her ARC team, I asked what that involves. I was told that readers can sign up to be on an author’s ‘ARC team’ to recieve early copies of a book on their E-reader to read in return for a review. You know, the kind of reviews cunsumers put on Amazon for books and merchandise they buy there.

Okay. Cool.

It only stands to reason that with so many new authors self-publishing their work, that there would be changes to the way the game is played. Especially in the digital age. From writing a book, to publishing and reading one, there doesn’t have ot be a single slip of paper involved. The same goes for reviews, I guess. Nothing wrong wtih that.

There are apps that let you sign up to become a member of an author’s ARC team, meaning you’ll get a copy of their book in return for a review, either on Amazon or on a blog. It’s pretty straightforward, and it’s a great way to read more books for cheap.

What made me uncomfortable was being told that it’s “The way it’s done.”

Yes and no. Mostly no.

Traditionally, an Advance Reading Copy is an early version of an author’s book that gets sent out for reviews up to 6 months (or more). Those reviews can appear in newspapers, magazines, in/on Kirkus, and online. These are given by qualified professionals.

Getting friends, family, or even strangers to read your book for free in advance is proofreading, plain and simple. Even if they leave reviews on social media, blogs or Amazon for you. Those kinds of reviews simply cannot impact upon your career the same way a write up from Publishers Weekly can.

It’s always great to hear that people enjoy your book. There’s nothing wrong with that at all. But we’re talking about serious business, here. So let’s be clear about the terms. Unless they’re someone who’s in a position to give you a professional review, they’re proofreading it for you. The fact that the word review is involved doesn’t matter. It’s a slippery slope that makes murky the waters of publishing in the modern era.

Getting together readers to preview your book in return for reviews is a good thing. But don’t make the mistake of thinking it’s the same thing as getting professional reviews. It’s not. Not even close.

It bothers me that the line between proofreading and getting real reviews is getting so blurred. It bothers me that new and emerging writers don’t know the difference.

By all means, get all the reviews you can on Amazon, Goodreads, or anywhere else. But don’t settle for that. Don’t let anybody make you think there’s any reason you can’t get ‘real’ reviews. You can, just like any other ‘real’ author.

It takes planning and legwork to get your work out there. You don’t just write a book and sit back on your laurels because your job is done, especially if you’re a self-published author.  You don’t have a publishing house doing all the work for you. You’ve got to get out there and do it yourself.

Do the homework. Find the “real” reviewers. How? Open any book on the bestsellers list. Or, if it’s a hard cover, turn it over. You’ll find reviews from papers like the NY Times, Chicago Sun Times, Publishers Weekly, Kirkus, USA Today, et al.

Contact them and find out if they require a hard copy or if they’re cool with getting an E-copy. They don’t mind giving you information as long as you call with a brief question that asks exactly what you want to know. Keep it short and to the point. Find out what they review and what they want from you. Hard copy or ebook? Press kit? Just like publishers, reviewers have submission guidelines. Familiarize yourself with them.
For example, here’s how to submit a book for review to Penguin.

When you know who takes what, write up a press kit to go with your Advance Reading Copy. There are articles about how to write up a press kit. Here’s one with a free downloadable template. But it’s usually just some basic information about your book:
Book title
Estimated publication date
Brief symopsis – seriously, brief. 2 or 3 lines.
Publisher name and contact information – if that’s you, it’s fine. Don’t embellish or lie. If you’re using Amazon, say so.
Edition and language
Number of pages/words
Projected price
Number of illustrations, if any
Trim size – this is the size of your book.
Contact name and information for your publicist – if you’re self-pubbed, list yourself.

That’s a lot of information, but don’t be overwhelmed. It’s information you’re going to need and use as you poblish anyway.

Most importantly, DON’T be impatient. Don’t get so caught up with getting your book out there that you rush to publish. Do it the way the heavy hitters do it. Be patient, do the leg work, be professional about your publishing. That’s how to get professional results.

If you just want to slap a book on Amazon and call it a day, that’s cool. But if you want to take it to the next level, if you want to be a professional writer, put in the work.

One important thing to consider is this: The more proofreaders you have, the more people are reading your hard work for free. Think about that.

NOprah 2020

When I first heard that Oprah was running for President in 2020, I thought it was a joke. Now that I’m hearing that it’s seriously being discussed, I still think it’s a joke.

I don’t know when the idea of Oprah running for President became a real thing, or if it really has. There are too many variables that figure into any candidate’s eligibility to run for President. Believe it or not, there are still more factors that should be considered besides a contender’s bank account. For one, she’s not married.

There has been an unmarried POTUS before. Two of ’em, in fact. James Buchanan never married, and Grover Cleveland was unmarried when he was elected. The question is, though, if a single woman could be elected in this day and age. I don’t care one way or the other. Marital status has zilch to do with whether or not a person is qualified to do a job. But there may be those out there that might care. A lot.

Is America ready for another President that has no prior political experience? There have been a total of 5 Presidents that lacked previous political experience, including Zachary Taylor, Ulysses S. Grant, Herbert Hoover, Dwight D. Eisenhower, and Donald Trump. Ronald Reagan was an actor first, but he was also a governor to the state of California before he became President. He also served in the military.

That begs another question. Can there be another President in the modern era that has no military experience? There have been a surprising 15 Presidents that had no official military service under their belts. John Adams, Thomas Jefferson, John Quincy Adams, Martin Van Buren, Millard Fillmore, Grover Cleveland, William Howard Taft, Woodrow Wilson, Warren G. Harding, Calvin Coolidge, Herbert Hoover, Franklin D. Roosevelt, Bill Clinton, Barrack Obama and Donald Trump. Can we afford to have another?

George W. Bush was President when America went to war against Iraq in 2003, and he did serve as a pilot in the National Guard. But no President since has served in the Military. Not one. And America is still at war.

It is my considered opinion that a person should have served in the military in order to be qualified to be the Commander-in-Chief of the armed forces of the United States of America. The last and current guys didn’t, and it doesn’t look like we’re any closer to a resolution than we were ten years ago. That needs to change.

I don’t care what color Oprah is, though It’s possible (probable?) that my lack of support for her would be attributed to racism – a term I find to be the most overly used inaccurate word in the history of the language. We’re all one race: human. The sooner we all realize that and pull together, the better the world will be for it.

I don’t care that Oprah’s a woman. There’s no reason whatsoever that a woman couldn’t do the job, as long as it’s a woman that’s qualified for it.

In fact, before a couple of hours ago, there’s even a chance that I might have overlooked her lack of political and military experience, to see where Oprah stands on the issues. She’s such a powerful and influential person, after all. Maybe she could get some good things done for the American people, and for the whole world.

That changed when I saw this 23 seconds of video.

Anybody who can wantonly call for the death of a whole generation of people has no business being in control of the most powerful military in the world. Period.

In the past, Oprah Winfrey has definitely shut down the suggestion that she might run for President. She told the Hollywood Reporter: “I will never run for public office. That’s a pretty definitive thing.” *

I hope she meant it. I really do.  Oprah v Trump is not a ticket I want to have to vote on.

Seriously. I’d rather sit through all three Twilight Movies, both 50 shades films and I, Tonya. And the chances of that happening are right up there with pigs flying.

* The Washington Examiner



It’s been brought to my attention that there’s a new wave of scams going on, with wild promises made, money gathered, and crap services provided, if any.

I took a look at a couple web pages attached to the scam, feedback forms created through Weebly for giveaways, offering no descriptions of services. They want you to send money to a paypal link they provice. Shady, but whatever. I like to think that nobody is foolish enough to send money to somebody they don’t know for servies that aren’t offered.


For giggles, I nosed around the source code for both of those pages. If you know what you’re doing, there’s a whole WORLD of information to be had in a page’s source code. Even if that page is a feedback form. You can find out the original site associated with the feedback form and who created it. You can find out where the money and information go when submitted via the form.

That’s all there. That, and so much more. But the most interesting thing I found out was that the person that created those pages used my name in their source code.

That was a big mistake.

I know that the person who created those pages and the scams that go with them is reading this.


Smile, Snookums. You’re under investigation for theft associated your most recent publishing (promotion, marketing, etc) scams.  You’ve gotten away with it before, but it’s a whole new world, Princess. It’s not going to fly this time.

And you’re being looked at for impersonation and fraud for using my name and information to perpetrate those crimes, and for using the internet to do it. That’s federal.

I don’t know what you were trying to accomplish, but I guarantee that it’s not going to turn out the way your addled little brain thought it was going to.

Buckle up, Buttercup. It’s gonna get bumpy.


Amber Heard’s bid to Blackball Johnny Depp continues to fail.

It has been confirmed that Johnny Depp will reprise his role as Gellert Grindelwald in the Harry Potter prequel franchise Fantastic Beasts, and where to find them. It was revealed at the end of the first movie that… is it still a spoiler after all this time? …Johnny Depp was wearing a Colin Farrel suit throughout the movie, and the he, Johnny, was actually Gellert Grindelwald. The bad guy.

When the news broke for certain that Johnny will be in the upcoming sequel, fans were less than pleased. They railed against johnny Depp (far right) being cast because of accusations flung around by his ex Amber Heard that Johnny had abused her “physically, emotionally and verbally” throughout the entirety of their relationship.

In May 2016, Heard showed off magical moving bruises that she alleged came from Johnny Depp smashing an iPhone into her face.
Responding officers found that there was no physical evidence of any crime, and left without arresting him. If Amber had visions of Johnny being photographed in handcuffs to use as leverage in their divorce, those plans were foiled.

A picture taken of a smiling Amber Heard posted on a friend’s social media just hours after the alleged attack took place show not a mark on her.
Pictured is Amber Heard (left) at her friend Amanda de Cadenet's (centre) birthday party with Amber Valletta on Sunday - the day after she was allegedly attacked. Her hair covers the areas which appeared to be bruised the day before. The picture was posted on Instagram and has since been deleted
The photo has since been deleted.

Multiple reports from people who live in the building say that they saw her after the alleged attack without a mark on her.

Still, Amber Heard insisted that she’d been abused, which is ironic considering that she, herself, was arrested for violently assaulting her wife in 2009.

Women from Johnny’s past, handed a perfect platform to take revenge on him if they wanted, all stepped forward to defend him. Wynona Ryder.  Lori Anne Allison, Johnny’s first wife. Vanessa Paradis, the mother of Johnny’s two children. All of them said that he was a kind and gentle man. Kate Moss said she cried for years after their split because she missed him.

Still, there are fans out there willing to believe Heard’s tales of woe and rail against Johnny Depp in her defense. Potter fans, particularly, want him removed from the movie.

But David Yates defended the decision to keep Johnny in the role, calling Johnny a kind and decent man.

J.K Rowling, author of the Harry Potter and Fantastic Beasts universe, defends the choice to keep Johnny in the role of Gellert Grindelwald, citing the joint statement issued by both Johnny Depp and Amber Heard at the time of their divorce, which said that:

“there was never any intent of physical or emotional harm” by either party.

J.K. Rowling is not only comfortable with the decision to cast Johnny Depp, she’s delighted to have him on board.

Amber Heard is not pleased.

Despite a public proclaimation that: (yes, I’ll repeat it)

“there was never any intent of physical or emotional harm” by either party.

Heard still maintains that she was abused by Johnny Depp, and seems to be stomping her widdle foot because Johnny hasn’t been blackballed by Hollywood. She responded to J.K. Rowling’s defense by saying the the famous author was “picking and choosing” parts of that joint statememt, and it’s “just not right!”

That joint statement also says that:

Amber wishes the best for Johnny in the future.

All evidence to the contrary.

From the look of it, she won’t be happy until nobody hires Johnny anymore.

Sorry, kid. Johnny’s career continues to flourish. The future of her own illustrious film career, however, remains to be seen. She’ll forever get royalties from frolicking with Aquaman in the Justice League movies, but were those deals forged when she was still Mrs. Johnny Depp? Now that she’s not hitched to his bandwagon anymore, and considering her apparent continued crusade to ruin his carreer, what will Hollywood do with her? What masterpiece performances will she give in the future?

Only time will tell. Her IMDB page doesn’t seem to be brimming with projects after the ones she’s already filmed. Johnny’s IMDB, on the other hand, lists at least half a dozen upcoming projects, including the aforementioned Fantastic Beasts.

Me, I haven’t been impressed with a single thing Amber Heard’s done, from the Aqua-flicks to her single-episode stint on Criminal Minds back in 2006. She was in a few things before that, but CM was the first time I saw her. In my considered opinion, she is a pretty little girl with a spoiled, selfish attitude who can’t act her way out of a wet paper sack.

She needs to improve her attutude, knock it off with the witch hunt, and work on her acting. You know, grow up. Otherwise, I don’t see much of a future for her in a career environment that loves the guy she’s trying to ruin.


Do not edit U

Do not edit your own work.

It’s a mistake that many authors make. They think that they know their own works so well that they can edit their own work. They’ve lived with their work since the very first moment of its conception and have seen it through the creative process every moment since. Of course, they’d be the best person to do the edits, right?


The fact that an author is so familiar with his or her own work actually makes them the least likely person to catch any errors that linger among the prose.

Errors are there. I promise. Not because you’re a bad writer, but because everybody makes them. Everybody. Every author you see on the shelves and Barnes & Noble makes them. I make them. That’s what editors are for. To catch them.

Think about it. You’ve read and re-read your work dozens of times, maybe hundreds. And the mistakes are still there. You didn’t see them the first time you went through it, and you didn’t see them any time you’ve read through it after that.

You need fresh eyes to catch mistakes that your brain has trained itself to ignore. It’s not a sign of weakness or bad writing. It’s just the way the brain works. As good as you might be, you are human, with a human brain and all of the pitfalls that come with it.

For example, I first wrote a screenplay called Sudan many years ago. Maybe as many as fifteen. Maybe more. Lately, I’ve been going through my older work and publishing some things that have been gathering dust for far too long. History Fair was written in 2003 but sat around doing nothing until I published it earlier this year. Now it’s available at B&N.com, as a paperback, Kindle, Nook and Smashwords. I think I’ve sold 2. But it’s done and finished, and I can put a check on the “done” list.

Same thing with the Sudan screenplay. I’ve lived with it for a long time, and I want to chalk it up as done. I want to tie up that loose end. So, I took it out of mothballs this week, dusted it off, and am determined to publish it as soon as possible. I’ve spent most of this week reading it, revising it, formatting it, and making it publish-ready.

I’ve heard other authors talking about having beta readers go over their work. I generally haven’t taken much stock in that because I figured it was basically giving away their work for free.

I am corrected.

I asked a couple of people I know to beta read Sudan for me before I ship it out. And I’m glad I did. It tought me a valuable lesson.

Despite spending so much time with Sudan this week, there were scores of mistakes that I missed. The formatting was off in some parts and there were far more grammatical errors than I’d care to admit. There were even a dozen instances where the main character’s name wasn’t capitalized. The more mistakes they made, the more embarrassed I became. I was ready to publish Sudan as it was. Had I done that, I would have shown the world a script with lots of errors in it.

As embarrassing as it is to admit that there were so many mistakes in a book that I thought was finished, I decided to use it to illustrate to you that even the best of us make mistakes. And we miss them. It’s not just you. It’s not just me. We all do it.

So, please. Do not attempt to edit your own work. Hire a proper editor. I know that there are so many out there, and it’s hard to know who’s affordable, and who’s going to be worth the money.

If there’s an editor you’re thinking of hiring, don’t just look at his or her website. Don’t just look at testimonials from their past clients. Glowing testemonials are good, but they’re not enough. You need to see for yourself what their work looks like.

Go down their client list and google books they’ve edited. Look for those books on Amazon and use the “Look inside” feature. You’ll be able to read a good chunk of the book. And, as you read, look for errors. Look for content and formatting. Look for typos. Look for anything you want your editor to catch.

Are there errors? Are there typos? Does the book flow easily? Is it properly formatted? Seriously. Read it over with a fine-toothed comb.  Don’t be kind. Don’t be generous and let little errors slide. Because if there are errors in that book, there will be errors in yours.

And don’t just look at one book. Go down the list. Read samples on all of them. Look for errors. Do your homework. There’s a lot more to an editor than what their website and testimonials say. There’s more to an editor than price. There’s even more to an editor than whether or not you like them. An editor can be the nicest person on the planet, but that doesn’t mean that he or she is qualified to edit your book.

If you find errors in books that an editor worked on, skip that person. It’s worth the time and effort to find someone who will do a good job for you.

If, like me, you decide to have someone beta read your work, listen to what they say. If you ask someone for an opinion, take it seriously when they give it to you.

Thanks to my beta, my wonderful, beautiful and talented daughter Thea, Sudan will not be published today. There are errors to correct and some updating to be done. There are elements of everyday life that we take for granted today that didn’t even exist a decade ago. To ignore them would be a disservice to the work. I can’t be in such a hurry to publish that I overlook the responsibility of fixing it.

Same thing with you. Don’t be so eager to publish that you rush the process. Don’t be so intimidated by finding an editor that you skip it. Don’t make the mistake of thinking you can edit your own work. You owe it to yourself, your work and your reputation to put out the best possible effort you can manage.

Take the time. Make the effort. Do it right.



Like a lot of aspiring authors out there, I started off thinking that when you’re finished writing your book, you’re done. Woo Hoo! Let those royalties roll on in!

Problem is, it doesn’t work that way.

Authors that are lucky enough to have proper representation with an agency don’t have to worry about the production of their books. Their agents pitch the book to a publisher, likely one of the Big 5 or one of their subsidiaries, and that’s who puts together the bricks and mortar. Copyright, editing, cover art, ISBN assignment and the physical production of the books are all taken care of by the publisher. If you’re one of those, rock on!

But if you’re a self-publishing, indie author like me, you have to figure all that stuff out yourself. You find your own editor and hope you’ve got one that’s worth the money you’re paying for their services. You have to find your own printer. And you need to know about the ISBN. Like so many things in the publishing world, the ISBN can be a confusing, intimidating part of the publishing process.

I’ll do my best to help you figure it all out.

First of all, what is an ISBN?

An ISBN is an International Standard Book Number. ISBNs were 10 digits in length up to the end of December 2006, but since 1 January 2007 they now always consist of 13 digits. *

Simply put, an ISBN is a number that’s assigned to your book that identifies it to every agency on the planet that deals with books. Publishers, book distributers, libraries, and stores that sell books, both online and off. An ISBN is like a fingerprint. There’s only one like it in the world, and it belongs to your book.

It also bears pointing out that each version of your book needs its own ISBN.
There’s even some argument that each different version of an ebook needs its own ISBN number whether it’s for Nook, Kindle, a .PDF, HTML (or other digital) version of your book that’s available for sale.

That’s important. You cannot obtain one ISBN number and use it for everything. It doesn’t work that way. Each physical or digital version needs its own, individual ISBN.

So, where do you get an ISBN?

Bowker is the official source for all ISBN numbers in the United States. Any ISBN you get ultimately comes from Bowker. But there are so many sites and services that claim to be able to provide you with an ISBN for a myriad of prices, including free, that it can make a person’s head swim. Differtent sites offer different prices, and tend to tag on other services that emerging authors might think they need, like new author services, barcodes, publisher services, a whole host of things they think they can get you to pay for because (they think) you don’t know any better.

Don’t get sidetracked into buying some other service thinking you need it in association with your ISBN, your book, or your journey in the publishing process. Right now, at this point, you’re looking for one thing and one thing only. The ISBN number. Focus on that.

When choosing where to get an ISBN for your book, there are several factors to consider.

First, there’s price. It’s possible to obtain an ISBN for your book for anywhere from $0 to at least $125.00 usd per number.

Secondly, it’s important to note what information is contained within the ISBN number. These aren’t random numbers you slap on your book so the scanner can identify it. There’s information coded into the ISBN that’s crucial to you as the author and publisher of your book.

Finally, there’s distribution. Where and how you get your ISBN will determine how and where you can sell your book using that number.

What I’m going to do is go from the cheapest options to the most expensive, and try to describe the advantages and disadvantages of each, including the information and distribution considerations for each.

First, there’s the free option. Createspace, Smashwords, and other online publishing services offer a free ISBN number for your book if you publish through them. ISBN numbers aren’t free to get from Bowker. Indivicually, those things can cost up to $125.00 usd. Yikes!

So how can these publishing services offer ISBN numbers for free? Because Bowker offers huge discounts for ISBN numbers bought in bulk. for $5000, usd, they sell 5000 ISBN numbers. Basically, a dollar for each. For that small amount per number, those publishing services can afford to give away an ISBN, because they’re going to be making money on each book you sell anyway.

Sounds like a win-win, right? Well, on the surface, yes. They get money off your book, and you get to publish your book for free. And, depending on the service you use, your book can appear on bookseller sites around the world.

Not so fast, though. There’s a down-side to publishing your book with a free ISBN through online publishing services. The ISBN number given to you by a publishing service like that can only be used by them. You don’t own the ISBN outright. You can’t take the ISBN number assigned to your book through Createspace (for example) and use it to publish your book on Lightning Source. You can’t take it anywhere else. That could be limiting if you plan to distribute your books to diverse markets that your publishing service doesn’t offer.

However, if you only plan to publish a few of your own books, free worldwide distribution through websites and e-channels is probably going to suffice just fine. You can probably skip the rest, and best of luck to you.

Createspace used to offer a $10 usd option that allowed you to name your own imprint as the publisher of your book, even though you were using their free service. But that option is gone. So you’re left with 2 choices: go free and have your free publisher listed as the publisher of record for your book, or pay for an ISBN.

There are any number of sites online that offer to sell you a real ISBN for prices as low as $12 to 20-something usd. Looks great on paper, but there’s something very important to consider about ISBN numbers: The information they contain.

Coded into the ISBN number is the publisher of record. If you buy a discounted ISBN from a discount site, THEY are listed as the publisher of record. Just like Createspace is the publisher of record if you use one of their free numbers. These sites promise that you get to keep %100 of your rights, and so forth, but make no mistake. They are forever encoded into your book as being the publisher of your book.

Don’t be blinded by the price. They aren’t all they’re cracked up to be.

The only way to establish yourself as the publisher of record in the information contained within your ISBN is to buy it directly from Bowker.

I won’t lie. These things can get expensive. To buy one ISBN from Bowker, it costs $125 usd. Just one.
For a block of 10 ISBN numbers, Bowker charges $295.00 usd.
For 1000 ISBN numbers, Bowker charches $575.00 usd.
That’s a lot of money.

And none of that includes the barcodes.

Are barcodes important? In a word, yes.
The barcode is the physical representation of your book’s 13 number ISBN that can be read with a scanner by distributors and book stores. Distributers are the companies that send your books out to retail outlets (stores).

Most ISBN/EAN numbers are followed by a 5-digit price indicator, which is also physically represented as a barcode. Barnes & Noble, for example, won’t touch a book unless it has the 5-digit price indicator.
EAN5BarcodeThe 5 in the 5-digit code indicates that the book is being sold for American dollars. The other digits indicate the price itself. The book in that sample is being sold for $18.95 usd.

But don’t worry about buying a barcode when you’re shopping for your ISBN. Sites that sell barcodes want you to think that the only way to get the right, official barcode for your ISBN is to buy one from them.

That’s just not true. The web is full of free barcode generators, including the 5-digit price code. So don’t waste your money buying a barcode. Just concentrate on what you need right now: the ISBN.

The important thing to know about an ISBN obtained from Bowker is that once you buy it, it’s yours. Forever. And you can use it wherever you want. If you buy an ISBN from Bowker for your paperback, you can use it anywhere. You can use your own ISBN on any paperback copy of your book through any printing service in the world. Including Createspace. If you choose to use Createspace services to publish your book, you can take your own ISBN with you and list yourself as the publisher of record. You can use the same ISBN to create paperback print versions of your book on Ingram’s Lightningsource, Lulu or any other print service you can think of. It’s yours.

Just remember. That ISBN is good for your paperback. You can’t use it for your hardback book or any digital version of your book. Those need their own numbers. But the same thing applies to those, too. If you buy an ISBN for your hardback, you can use it with any printer you want. If you buy an ISBN for your .pdf, html, epub or other digital version of your book, that ISBN belongs to that version of that book forever.

Note: you might see sites offering an eISBN or e-ISBN to assign to a digital version of your book. Don’t be confused by that. No matter what you put in front of it, it’s still just an ISBN, obtained from the same source: Bowker.

Take some time and think about what you want to get from your publishing experience. Weigh the options and make the best choices for yourself and your book.

Good luck!